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"Improving your odds on the gambling frontier" by Andrew R. Louis, Kathryn L. Ryan, and Tim Lange (SportsBusiness Journal)

Sports Business Journal

Kathryn L. Ryan, Andrew R. Louis

The Supreme Court has laid the groundwork for sports betting in any state that wants it, but those predicting an imminent land grab by betting houses may not fully appreciate the deliberate and occasionally painstaking process that most states will likely implement. Careful planning now to anticipate the many challenges ahead — including those related to licensing, anti-money-laundering and money-transmission compliance, and appropriate terms of use between operators and customers — could confer a competitive advantage among those seeking a share of this new market.

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Originally published in SportsBusiness Journal; reprinted with permission.