"Don’t let your shield down—FTC gets tough on EU-U.S. privacy shield framework" by Elizabeth E. McGinn, Jonathan D. Jerison, and Magda Gathani (Bloomberg Law)
Bloomberg LawElizabeth E. McGinn, Jonathan D. Jerison, Magda Gathani
The Federal Trade Commission took more enforcement actions related to the EU-U.S. Privacy Shield Framework in 2019 and the beginning of 2020 than it did in the prior three years combined. The FTC also has alleged deception in many cases where there was no indication that any misrepresentations injured consumers.
Companies that do business with customers residing in the EU face an increasingly aggressive enforcement environment.