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  • Norwegian Data Protection Authority fines U.S. dating app $7.1 million for alleged GDPR violations

    Privacy, Cyber Risk & Data Security

    On December 13, the Norwegian Data Protection Authority issued a reduced administrative fine against a U.S. company operating a GPS-based mobile dating app for allegedly violating the EU’s General Data Protection Regulation (GDPR). The regulator’s 2020 complaint stated that the company allegedly forced users to accept a full privacy policy in order to use the app, rather than providing users the option to independently and specifically consent to the sharing of their data with third parties and the company’s other data processing operations. This consent mechanism, the regulator claimed, “infringed most of the requirements for valid consent” under GDPR Articles 4(11), 6(1)(a), 7 and 9(2)(a). According to the regulator, the company allegedly shared user data with third parties for marketing purposes, including IP addresses, GPS location information, gender, age, and device information, among others, without a valid legal basis and disclosed “special category personal data to advertising partners without a valid exemption.” The regulator reduced the originally proposed $11.1 million fine to approximately $7.2 million, noting that the company’s efforts “to remedy the deficiencies in [its] previous [consent mechanism were] a mitigating factor.” However, the regulator noted that the company benefited financially from its GDPR violations, which was an “aggravating factor” in its deliberations.

    Privacy/Cyber Risk & Data Security GDPR EU Enforcement Norway Of Interest to Non-US Persons

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